Sell With Heart.
Close With Confidence.
Â
Sales isn’t about pressure — it’s about guidance. I teach fitness and wellness businesses how to stop feeling awkward about selling and use simple, proven communication skills that help clients say yes — and feel good about it.


Sales doesn't have to be difficult; it just has to be specific.
Most entrepreneurs don’t open a gym or start a wellness business because they’re obsessed with sales. They start because they care deeply about helping people — and they want to build something bigger than themselves.
That passion is powerful. But if your team isn’t confident having sales conversations, it can hold everyone back.
Here’s the good news: sales isn’t about pressure — it’s about guidance, in other words, coaching. I work directly with owners and coaches to make selling simple, clear, and repeatable — so every member of your team can confidently lead prospects to a yes that feels good for everyone.
When your staff has the skills, your whole business grows.
Let’s start with a 30-minute discovery call. We’ll cover what you’ve tried, where you are now, and where you want to go — then map out the simplest, clearest plan for you and your team to get there.
Book a Discovery Call“How to Make The Perfect First Impression” and begin every new interaction with confidence and intent.
Get started with my free PDF!
Featured Coach and Speaker for


















What my clients are saying

You ignited something...literally the piece we were missing!
Nick Lape
Fit to Hunt Performance

I can't thank you enough...I closed four strategy sessions in a row, all in one week!
Matt Guffey
Victory High Performance

Let's Build This Together
My primary focus is to empower passionate people with the communication skills needed to earn the income AND influence their hard work deserves.
After more than 25 years of experience in sales and customer service, I’ve learned how to see your services through your customer's eyes, allowing me to bring a fresh perspective and actionable plans to the table.Â
Through a mix of easy-to-implement strategies, simple systems, and techniques backed by empathy and tough love, I’ll be your biggest supporter and most honest coach.
Book a Discovery Call